Cults never go out of fashion. There will always be a slice of the human population who fall for the same trap that moths do. They fly towards the brighter, closer light despite other people’s best effort to save them from the inevitable burn.
With Scientology being a little decadent these days, there's no better time for a hot new spiritual cult to emerge, and I’ve got just the thing.
Paulism
We need a book; an epic tale. Followers, as history shows, will use it to mine spiritual lessons.
And there's is no better cult book waiting to happen than Dune, written by Frank Herbert. Of course it requires a strong edit, to transform it from the greatest sci-fi best seller of all time, to a great spiritual doctrine that serves the gullible. For today, you don’t need to know the story. Just trust me; Dune has the chops to be the next Dianetics.
Dune, first and foremost, is a saga set far into the future. It recounts a 25,000 year battle for universal domination. How great is that for a new scripture?! But for spiritual-book purposes, we need to change the time period. Dune should describe a 25,000 year-long event that happened thousands of years ago. To compete with current cults, this story needs to happen before any of their stories. Shoppers have a default setting in their brain that tells them, older information is more correct.
So what will be the back-story?
People will ask: Who discovered that Dune was actually a scripture?
The answer: A footballer, of course!
Don’t scoff! It’s a brilliant idea. David Beckham, for example, is an excellent candidate because he seems more intelligent than the average man-who-dedicates-his-life-to-kicking-a-ball. He’s got a perfume line, designer label, has zero tolerance of his wife eating… What’s not to trust? Everybody trusts sportsmen. Until they don’t. Tiger. Lance. Coby. Anyhow...
Like Raël, once a professional race car driver, now a self-proclaimed messiah of a UFO religion, David Beckham just needs to walk up a hill and watch the sunset. Then, come down with eyes like dinner plates; produce a neat scratch on his forehead. He will tell the story that was ‘downloaded’ to him by an interstellar being who also happened to be on the hill watching the sunset.
‘But the book has been around for decades,’ people will argue.
‘Yes, but nobody knew that Frank Herbert was telling the truth!’
We weren’t ready for the truuf, David can say with squinted eyes, his new-found wisdom almost too much to bear.
Dune has some very unique concepts that can be exploited in a cult.
1. In Dune the Emperor looses his effectiveness as a ruler because he indulges in excessive ceremony and luxuriance. He calls his attendants parasites. His fiefdom, however, has evolved towards the austere. Meanwhile, in another part of the universe, a powerful desert tribe called The Fremen, have ways that are beginning to appear more enlightened. They are Warriors with Confucian heart and Sufi thought. The Fremen are selfless. They put the needs of community before their own.
Learning from the story of the Emperor and the Fremen, cult followers can determine a path towards enlightenment. They'll shed their personal wealth to live the 'Fremen' way. Beckham and his secret movers and shakers should absorb his follower's material burden, as a 'personal sacrifice'. It would be his duty.
The practice of handing over one's wealth is not a new concept. Hot new cults need to use familiar concepts as opposed to rituals that are just not done. Imagine if cult leader David suggested that you can just meditate when you want, where ever you want. Pfff!
2. More controversial than putting community ahead of ones own needs comes in a by-line: Artificial Intelligence and computers are prohibited. In the story, I mean to say sacred doctrine, doing away with computers forced people’s mind to become capable of extremely complex tasks, such as mental computing.
This subject will be known as the knotty part of the scripture - a necessary component for any valid doctrine. Endless arguments over whether computers are a powerful tool or powerful trap will only generate more interest and attention to the ‘religion’. It smells a little bit like Khmer Rouge I know, but David Beckham is too beautiful and superficial to be the next Pol Pot.
3. The most polemic aspect of this cult is the ‘Spice’ Melange, a natural mind-enhancing drug of sorts, and, according to Dune, the most valuable commodity in the universe. Spice offers its users a host of spiritual benefits, such as greater vitality, prescience, heightened awareness and longevity. It’s addictive though, and withdrawal from it is fatal.
Beckham will have to be monitored over this issue, lest he turns this multi-billion dollar cult into just another Jim Jones story. Handled well, the spice element can be the single most outstanding polestar for this potentially shiny, celebrity-endorsed ‘greatest story ever told’.
Unless he comes up with something on his own, which I doubt, I would advise Beckham to cryptically suggest to his followers that spice is a metaphor for them to realise upon enlightenment. A koan of sorts. Hippies will totally dig it and interpret it to suit their own agenda. More devotees snared.
The book has everything you could ever want in an authoritative doctrine. All we need now is a how-to manual: classes, secret techniques, occasional leaks of unpublished story lines, hints of more information download from Beckham. All sold for a price.
David Beckham has Oprah on speed dial. He has every paparazzi waiting for him to exhibit some kind of worldly experience. Women, believe it or not, would throw themselves at a chance to play David’s favourite guru game, strip-enlightenment: one piece of clothing for one piece of enlightenment. Enlightenment comes in pieces in this cult.
Ascension through the ranks can be structured as a pyramid system. The more people you bring to the church, the more secrets you can learn. Skip this rule if you proffer a sizeable donation.
Of course this is just the green tea talking. Nothing so crazy could ever happen, right?
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